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AirAsia reports strong load for Kuala Lumpur-Singapore


Tags :Southeast Asia, AirAsia


AirAsia reports strong load for Kuala Lumpur-Singapore
AirAsia reports strong passenger load on its Kuala Lumpur-Singapore route, which reached over 85% in its first month in Feb-08. With the liberalization of the Kuala Lumpur-Singapore route since 01-Feb-08, AirAsia currently operates two daily services on the route.

 

AirAsia bookings to date have shown strong demand for this 55-minute route since its introduction. Both bookings for March and April have already surpassed the 50% load mark, which is a good indication that the carrier is set on achieving its target of over 85% load for the sector.

From the overall bookings to date including flights from/to Kuala Lumpur, over 63% guests travel for business, while over 37% travel for leisure. Malaysians made up a total of 59% of the passengers and 41% by Singaporeans.

AirAsia’s Regional Head of Commercial, Kathleen Tan, said “We have pursued this route for six years and finally, we are quite ecstatic to see our efforts paid off with such strong load for both ways… we are also working very closely with Singapore Tourism Board to promote places of interest in the island and are currently in discussions with them to see if we can offer attractive deals or discounts of up to 50% on theme park entry fees, etc for Malaysians visiting Singapore on AirAsia.”

The Kuala Lumpur-Singapore route is serviced by AirAsia’s new Airbus A320.

AirAsia currently serves 12 countries in the region and has the most extensive connectivity in the ASEAN region including China (Xiamen, Macau, Shenzen, Guangzhou as well as Hangzhou) and Gold Coast, Australia via AirAsia X.

© Centre for Asia Pacific Aviation. Date posted: 05-Mar-08

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