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Southwest Airlines celebrates four years in Denver with free flights


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Southwest Airlines celebrates four years in Denver with free flights
Southwest is rewarding Colorado Rapid Rewards Members with a free award ticket when they purchase a business select fare in January.

Southwest Airlines is celebrating four years of LUV in Denver with a special promotion for Colorado Customers. Beginning today, Southwest is offering its Colorado Customers a free flight when they book a Business Select fare to/from Denver. The offer is valid for both new and existing Rapid Rewards Members for travel booked by Jan. 31, 2010, and travel completed by Feb. 28, 2010 (see terms and conditions below). Colorado Residents who aren't yet Rapid Rewards Members can join and be automatically registered for the promotion. Simply enroll in the program via the link below before completing qualifying travel.

"The people of Colorado have been very good to Southwest Airlines over the past four years, so what better way to reward them and celebrate our anniversary than by giving them a free flight after only one Business Select purchase," said Dave Ridley, Southwest's Senior Vice President of Marketing and Revenue Management. "Our Business Select product offers several great perks, including priority boarding, extra Rapid Rewards credit, priority access to Fly By(TM) Ticket Counter and Airport Security lanes, and a free drink onboard! With this offer, we're throwing in a free flight anywhere Southwest flies for folks in Colorado!"

Southwest's Business Select fare provides the same flexibility as Southwest's current Anytime Fare, allows you to be one of the first to board and gives you bonus Rapid Rewards frequent flyer credit, allows you access to Fly By(TM) Ticket Counter and Airport Security lanes where available, and is good for one drink onboard. Business Select Fares are refundable and changeable.

It is fast and easy to earn free travel through Rapid Rewards. Rapid Rewards Members earn credits by flying or using the program's Preferred Partners. It takes just eight roundtrips, or 16 credits, to qualify for an Award. However, Members can accelerate their earnings by using the Southwest Airlines Rapid Rewards Credit Card from Chase, doing business with any of the airline's other Preferred Partners, or by purchasing Southwest's Business Select fares when flying. Plus, once it's earned, Southwest Airlines allows the Member to transfer the Award to anyone. The Award is free but subject to the U.S. government-imposed September 11th Security Fee of up to $10 roundtrip.

Southwest Airlines began service to Denver on January 3, 2006, with 13 daily nonstop departures to three destinations. The airline currently operates 113 daily nonstop flights from the Mile High City, making Denver the fastest growing city in the Company's history. In May 2010, Southwest will operate 129 daily flights, and by August 2010, Southwest will operate 144 daily nonstop flights from Denver, making Denver the airline's fifth largest market.

After 38 years of service, Southwest Airlines (NYSE: LUV) continues to differentiate itself from other low fare carriers--offering a reliable product with exemplary Customer Service. Southwest Airlines is the most productive airline in the sky and offers Customers a comfortable traveling experience. Southwest Airlines is the nation's largest carrier in terms of originating domestic passengers boarded, currently serving 68 cities in 35 states. Based in Dallas, Southwest currently operates more than 3,100 flights a day and has nearly 35,000 Employees systemwide.

(c) Centre for Asia Pacific Aviation. Date posted: 05-Jan-10

 

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