|
|
|
|
EzRez builds dynamic vacation packaging site for Cebu Pacific Airlines |
Airline Code [CEB] View More CEBU Pacific Air News |
| CEBU Pacific Air Profile |
The low fare airline leader in the Philippines and one of the fastest growing airlines in the world, CEB is EzRez Software’s most recent airline client in the Asia Pacific market and represents the latest of a number of new Asia-Pacific airline partnerships to come.
EzRez currently works with some of the most recognized and forward thinking names in travel, including American Express, Starwood Hotels & Resorts, American Airlines Vacations, Virgin America, JetBlue, Carlson Travel, Westjet, Riu Hotels & Resorts and more.
John Swanciger, Senior Vice President of Marketing and Business Development for San Francisco-based EzRez Software, Inc said,
“EzRez’s innovative tools will quickly and dramatically enhance CEB’s web presence and help the company capitalize on the multi-billion dollar online vacation package market. Because we plug in to our partners’ existing infrastructure, we are able to add a robust travel booking engine under their own branded sites within a few short months. The entire process is not only incredibly quick and cost-efficient for our partners, but completely personalized so it is seamless to their customers.”
As part of the revamped site, CEB will have the tools to package multiple travel components for additional revenue opportunities, and can draw from the vast inventory of travel providers on the EzRez network. The website will be flexible and configurable for any language or currency and will integrate with any reservation system. The new platform and re-launched website will also improve efficiencies for CEB in the areas of conversion, ancillary revenue and customer satisfaction.
Lance Gokongwei, CEB President and CEO said, “We want to provide our fast growing customer base the ability to purchase airline tickets, hotel accomodations, car rental services, and entertainment activities all in one place without sending them to a third party. We are confident that many guests will avail of these services in our website as we turn cebupacificair.com into a complete one-stop-shop for all of their travel related needs.”
(c) Centre for Asia Pacific Aviation. Date posted: 10-Jul-08
For in-depth analysis of the low cost airline sector worldwide, subscribe now to the peerless Peanuts! Weekly